I don't quite get the premise of the yogurt ad, and due to my lack of understanding about it and its portrayal of "thicker" provocative women and "light" yogurt, I'm not quite sure how to process the two in contrast.
I've noticed advertising agencies trying to make the most of yogurt commercials since before the millenium, either by relating/identifying with women's thoughts and actions about health consciousness, or by appealing to men's senses of intrigue and innuendo.
I'm not going to make any bones about it, but I really stop, stare, & smirk each time this commercial airs.