You stated that you know that McDonalds is there and if you feel like eating it you will and you don't need to see an advertisment. Well, it looks like McDonalds has you right where they want you. The point of advertising is so that businesses can make people familiar with their products. When making choices, believe it or not, we have a tendency to chose the things we are most familiar with.
Big companies like McDonalds, Pepsi, Coca Cola, and so on, want every person to see their products as something familiar. If we see it all the time on commercials and bill boards then we are more likely to make that choice when purchasing that product.
Advertising has more of an effect on people than you might think.
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