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I used to fly from Seattle to Valdosta, Georgia on business a few years ago. All flights connected in Atlanta. The cost of a flight to Jacksonville was less than a flight to Atlanta even though it was the same plane and you had to connect in Atlanta with another flight to Jacksonville. To save money we would book the flight to Jacksonville and just get off the plane in Atlanta and not make the connection. Then we would book a flight to Valdosta on a small carrier. This was cheaper than booking a flight to Atlanta and then Valdosta.
The air carrier (Delta) told us we were not allowed to do this to save money but we did it anyway. I think it had something to do with the carrier trying to get more business for the Jacksonville airport and so they subsidized flights booked there but not those whose final destination was Atlanta.
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