Who is this marketed to?
 

People actually buy this?


http://www.thegoodcheercompany.com/

I wouldn't buy this, but, if someone gave it to me, I'd listen to it here and there...

Everyone could use a little encouragement sometimes.

lol, I'd totally buy this even though I'm never down enough to need it.

EDIT: I'd download it!!

Were it not for the seemingly legit phone #, I'd assume this was a parody. I can't imagine why anyone would be cheered up by mass-produced, impersonal encouragement.

Apparently, it's marketed to people who wear their headphones backwards.

Xerxys.

I'm already feeling better about myself just by not ordering it.

wow. ... that is for people who have NO ONE. because if you have even one friend, you don't really need that.

wow. yeah, wow.

I have the Rocky compilation CD for all my positive reinforcement needs. That and some Disturbed

Who is it marketed to? This guy:

http://www.tfproject.org/tfp/tilted-...-its-like.html

I totally want this. I got a bit of an adrenaline rush hearing the roar of that crowd. I couldn't imagine what it would sound like with headphones on cranked up—and directed at me!!!

(Is it just me, or do those puzzle pieces not fit together?)

I'd buy this to give somebody - as a practical joke.

I Like You! Cute Animated Alien (Flash) - if you wanna buy that, you should check out this site, and push the red button, it's not hundreds of people clapping, but it'll make you smile.

BEST ELEPHANT GIFT EVER.

Seriously.

I'd imagine it's marketed to people who aren't quite to the point of talking themselves into suck starting a shotgun, but sit up crying and alone at 4 in the morning watching infomercials. I could also see this being a huge thing with the washed out high school meathead/big man on campus type who went on to getting his middle school paper route back after finding out that life sucks and once you're out of high school nobody gives a shit if you almost made it to state senior year, but they still need validation and someone to tell them they are awesome...even if it's just a random voice through a speaker. Actually the two demographics are probably one and the same.

Is this really different from people who encourage themselves in the mirror every morning?

I had a trainer actually recommend this to an entire class of people; every morning, wake up and look in the mirror, tell yourself you're a good person and you're good at your job, that people like you and that you will be successful today. He even had us practice it in class.

This was, of course, for a shitty job as a telemarketer that I did when I was 16 and had to pay for my car for the first time. We also had mandatory suicide-prevention counseling every 2 weeks, because hearing 50-100 people every night for 5 nights in a row tell you they weren't interested or call you mean names does take a toll on the brain, no matter how much we say we "don't care what other people think."

There is really something to be said for positive reinforcement, encouragement, etc. Even if the higher brain knows its facile, impersonal or not genuine, the lower brain doesn't. I've seen many people improve their quality of life with seemingly pointless generic praise. And unfortunately, I've seen many people ruin their quality of life with terribly specific self-loathing thoughts.

There's some solid science behind affirmation and it's affect on neurochemistry, too.

I think a lot of shit dances around this idea, like "The Secret", which tried to masque it some kind of universal one-ness that calibrates itself to our desires, but even generally I think we all know that how we we think and what we think about determines both our mood and our success.

A generic "self help" book which I think addresses this pretty well is "What to Say When you Talk To Yourself." It's worth a read for anyone who finds themselves inexplicably plagued by negative thoughts.
Wish this commercial weren't so ridiculously goofy, because there are people who could really benefit from it.