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I think greek life really helps two kinds of people. For those that have a hard time being outgoing or finding a place where they fit in, it provides instant social status and a comfort zone of friends/a place to sit at football games/something to do on the weekends/a way to meet guys or girls/etc.. I knew many people for which this was the case, whether it be in a computer majors fraternity to the "top" national fraternities and sororities on campus
For others, it provides an excellent training ground for leadership, developing business contacts and career possibilities, experience in organizing events, fundraising, or organizational plans and carrying them out. It really is what you do with it.
Oh, and it really is fun. It's a rare individual that can organize his friends for a trip or party and pull it off like a fraternity or sorority can.
P.S. not many friends will let you pledge them, either!
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