Tilted Cat Head
Administrator
Location: Manhattan, NY
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Jesus Pimp,
My wife works closely with PBS and it is not a mass media market. Not even close. They have no outlets for recieving advertising, affiliate sales, ad sales, or even product placement. Sponsors, grants, and government subsidies are all that they are allowed by their charter. This is why every quarter (it seems like every weekend) there seems to be a beg-a-thon where they are asking for members to donate money.
I was fortunate enough to work on the Scholastic Entertainment Inc. development and research group for a few months. Funding is a major bitch. The development of shows for PBS is nothing like developing a show for MTV or CBS. On the major networks, the show is given some money, it's then produced and then aired if it sucks it's cancelled and no more episodes are produced. On PBS, the show is produced and then shopped around to PBS. PBS will not pick it up if there aren't already X amount of shows already in the can. In order for the shows to develop they do license and brand characters such as Clifford the Big Red Dog, Arthur, Teletubbies, etc. because that is where the developing company can recover some of the costs of creating the show.
Scholastic is currently producing a show called Maya Miguel, a spanish oriented show. It's being produced by white folks with some spanish consultants, but so far what I've seen. It's white stereotype filtered and not very well done. So while it is being produced and going to get aired. It is still not going to be a good show.
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