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It's changing slowly. Be patient. When the execs are more diverse, the shows will be more diverse. It'll take a generation. Keep in mind that broadcast networks are still practicing ye olde "mass" marketing (to a largely white audience) while many cable channels are doing "niche" marketing - targeting a particular demographic group. This leads to the ghetto-ization of tv, but also to a more diverse overall matrix of shows.
Meantime watch the documentary "Color Adjustment" by Marlon Riggs. Really good discussion of the integration of television and what constitutes a "positive" image of people of color.
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"If ten million people believe a foolish thing, it is still a foolish thing."
- Anatole France
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