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Wal-Mart Wine
BENTONVILLE, ARK (AP) -- Some Wal-Mart customers soon will be able
to sample a new discount item -- Wal-Mart's own brand of wine. The
world's largest retail chain is teaming up with E&J Gallo Winery of
Modesto, Calif., to produce the spirits at an affordable price, in the
$2-5 range. While wine connoisseurs may not be inclined to throw a
bottle of Wal-Mart brand wine into their shopping carts, there is a
market for cheap wine, said Kathy Micken, professor of marketing at
Roger Williams University in Bristol, R.I. She said: "The right name is
important."
So, here we go:
The top 12 suggested names for Wal-Mart Wine:
12. Chateau Traileur Parc
11. White Trashfindel
10. Big Red Gulp
9. Grape Expectations
8. Domaine Wal-Mart "Merde du Pays"
7. NASCARbernet
6. Chef Boyardeaux
5. Peanut Noir
4. Chateau des Moines
3. I Can't Believe It's Not Vinegar!
2. World Championship Riesling
And the number 1 name for Wal-Mart Wine ...
1. Nasti Spumante
And who says they don't know wine in Arkansas?
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