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As for the rest of your post. Imo it's a sad state of affairs if the major driving force behind sport is money and not love of the game. Soccer may not be popular in the states regarding betting, but I'd say there is a good chance that it is one of the biggest things to bet on in Europe after Horse and Greyhound racing.
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And you wonder why it's popular there? Don't you see that it's popular were people bet on it? As I said, it's different for each country.
Money isn't the main reason, but realize it's that money that exposes those sports.
Also History is important for US sports. Baseball, Football, Baseketball...they are very known for being american and having the american history with them.