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If you were to follow the same rules as Mercer (ie go after the middle to upper middle class people) it just wouldn't happen... We are immersed in American culture and news up here there is no way that anyone with even half a brain would make the same mistakes...
That is the point of all this... American's (in general) are very insulated. They don't (in general) care what happens beyond their borders (with the exception of the surface scratching that appears on CNN and the nightly news).
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"My hands are on fire. Hands are on fire. Ain't got no more time for all you charlatans and liars."
- Old Man Luedecke
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