Ok I know that it's all about marketing and making money but geesh, they are just shoes. When you think about all the money Nike, Reebok and Adidas spend on athletes it's mind boggling. What's even crazier is that they are obviously making a profit. Would you love to be the heir of the nike throne
Here's a link for the basketball world and this isn't even close to summing it all up. Although the details haven't been worked out Kobe's deal will be worth more than LeBron's.. I can't imagine being paid millions to wear shoes.
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