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It sounds a bit annoying, but I don't see it as a seismic shift or anything. It will just make it more necessary for people to use a search engine to get somewhere (was it itunes.apple.com, or just itunes.apple? Screw it, I'll ask Google).
For big businesses, will they have to squat on walmart.sucks, walmart.blows, etc.?
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I can't read your signature. Sorry.
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