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Jetée · 05-24-2010, 09:50 PM

Since GG opened up the precedence:

Only caveat is: this is an actual advertisement by Burger King (or at least a segment of the chain in endorsement to it).
It's meant to be an "interesting approach to reach out to a large segment of their audience.", otherwise known as directed (targeted) advertising.

Alternate tagline:

"If you can't sleep, pleasure yourself.

Now open late."

commission details:
Advertising Agency: Bleublancrouge, Montreal, Canada
Creative Director: Gaetan Namouric
Art Director: Sebastien Deland
Copywriter: Jonathan Rosman
Published: November 2007

[adsoftheworld.] + [digg.]

05-24-2010, 09:50 PM	#33 (permalink)
Jetée The Reforms Location: Rarely, if ever, here or there, but always in transition	Since GG opened up the precedence: Only caveat is: this is an actual advertisement by Burger King (or at least a segment of the chain in endorsement to it). It's meant to be an "interesting approach to reach out to a large segment of their audience.", otherwise known as directed (targeted) advertising. Alternate tagline: "If you can't sleep, pleasure yourself. Now open late." commission details: Advertising Agency: Bleublancrouge, Montreal, Canada Creative Director: Gaetan Namouric Art Director: Sebastien Deland Copywriter: Jonathan Rosman Published: November 2007 [adsoftheworld.] + [digg.] __________________ As human beings, our greatness lies not so much in being able to remake the world (that is the myth of the Atomic Age) as in being able to remake ourselves. —Mohandas K. Gandhi Last edited by Jetée; 05-24-2010 at 09:52 PM..