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There's a lot of information about most of us in publically available databases so from what I see, Spokeo and some others are just trying to capitalize on it. It's just another example of somebody trying to make money by luring people to spend more, showing free but limited, flawed publically available information, but you have to pay to get more. They don't have a unique backdoor to some secret info.
They have two profiles for me, one at my ex-wife's place...which is NOT worth $1 million+, and where they say I'm Hispanic; the other at my home address but with wrong or silly data.
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