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Old 03-17-2010, 04:13 PM   #31 (permalink)
Charlatan
Getting it.
 
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Location: Lion City
I am a Program Manager for a cable channel.

Part of my job is spent sourcing content for the channel. I watch a programmes and a lot of it is very, very bad. You have to wade through the garbage to find the gems. In sourcing content, I do a lot of research so I am on top of what's coming up so that I can access it before our competition does. Once I have decided I like a program I have to negotiate a contract for the rights to that content. It's a lot of back and forth over various terms, conditions and pricing.

Another part of my job is building the channel's schedule. I get to decide when we are going to air the programs I've just licensed. I work with our sales department to build special strips or thematic blocks that they can market to our advertisers.

I also oversee a team of schedulers who take my program grid and enter it in out system. In addition to implementing my program plan they also schedule all of the breaks between programs (promos of our shows, advertisements, fillers, etc.).

I am also involved in developing original content for the channel and work with our development people to come up with new ideas or refine existing ideas to go into production.

I also work with the marketing department to help them to better understand the content I've brought to the channel and how best to position it with regards to our audience and advertisers.

There's more that I do but those are the broad strokes.
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