you just walk in ask for a coffee. You don't have to order anything else. The coffee is vastly improved now, nothing like the awful, vile paint from the days of yore. I think they invested in premium coffee production a coupleof years ago, but I've noticed that it is very flavourful, with a stronger taste than Tim's. Although, I prefer dark roast and find Tim's to be a bit bland.
Double-double trouble from McDonald's | Canada | News | Toronto Sun
Double-double trouble from McDonald's
By DON PEAT, Toronto Sun
Last Updated: March 2, 2010 9:47am
Coffee will be a hot topic this month.
While Tim Hortons was rolling out the next instalment of its 24-year-old contest, McDonald's announced it would be pouring free small coffees throughout the day for the next two weeks across Canada.
Can you smell a coffee war brewing?
McDonald's communications manager Stephanie Sorensen stressed the golden arches wasn't trying to rain on the roll-up parade.
"This is actually a promotion that we had planned beforehand," Sorensen said. "The program has been very, very successful for us."
McDonald's has had the giveaway twice before but this time is extending the free coffee offer to the entire day instead of just at breakfast.
While not divulging specific numbers, Sorensen says the giveaway eventually does translate to sales, noting last year McDonald's saw a 30% increase nationwide in coffee sales.
McDonald's isn't the only one taking a shot at coffee giveaways.
Country Style announced that participating locations will serve up a free medium coffee on Wednesday morning as part of its Coffee Lover's Day promotion.