Generally, I find messages that catch you off guard are the ones that leave an impact. Predictable messages usually get the "yeah, yeah" response.
An example of one that sticks with me is this one:
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Knowing that death is certain and that the time of death is uncertain, what's the most important thing?
—Bhikkhuni Pema Chödrön
Humankind cannot bear very much reality.
—From "Burnt Norton," Four Quartets (1936), T. S. Eliot
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