OK, I'm not going repeat what the others said about the Bare Escentuals. It's my brand too. I use their brushes as well. Just get the starter kit and you should be good there.
For eyes, if I had to pick only one product, it would be mascara. Absolutely. And only on the upper lashes. My full makeup routine is SPF moisturizer, then powder foundation applied overall with the kabuki brush. Then concealer with the concealer brush. Cream shadow, (I actually use ELF for this), powder shadow applied with a shadow brush (*never* the foam applicator) in the crease. If I'm going out, I'll add eyeliner on the outer third of the top lid. Two coats of mascara, top lashes only. If you're anything but a fairly dark brunette, stick with brown-black for mascara. Black is very harsh on older women. And avoid the full "round the eye" eyeliner in all situations but very dark clubs. It's just too harsh and accents little lines and bags.
I also tend to stick with brownish-neutrals on almost all of my makeup. I use colors sometimes for drama, but even then, I usually just go darker with what I have.
I finish with a rosey blush. I totally avoid any of the "shimmer" blushes/bronzers as they tend to highlight wrinkles and bags.
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