I think it's indisputable that checkers is simpler than chess. Note that there's a distinction to be made between 'simpler' and 'easier.'
At opening, a checkers player has 7 possible moves to choose from, and his opponent has 7 possible reactions. Compare this to chess, where there are 20 possible openers on either side; it continues in that vein right up to the end game, where a good player will be executing the final moves of his strategy and there will likely be only 1-2 moves available to his or her opponent.
From this we might conclude that the key to victory in a game of checkers lies in the first few moves. Thus why experienced players are looking 30 moves in advance; it wouldn't surprise me to learn that an experienced player knows how the game will conclude by move 3 or 4.
It's a different type of strategy, which is why the game appeals to a different sort of person.
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I get through cryin' and I'm sadder than before I wept
I get through thinkin' now, and the thoughts have left my head
I get through speakin' and I can't remember, not a word that I said
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