There is discussion and then there is discussion. I like to think of this place as a pub. Sometimes the conversation is deep and engaging... other times it is awash in light hearted bon mots.
There is no magic formula. Any number of the following can lead a conversation down a particular path:
Personality
Timing
Quality of OP
Involvement of Cromp... Plan 9 in the thread
Mix of Membership (who is online at the time)
and so on...
Content is king but you can have great content and a thread can still fall flat if nobody wants to engage.
I'd suggest that volume is way more relevant.
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"My hands are on fire. Hands are on fire. Ain't got no more time for all you charlatans and liars."
- Old Man Luedecke
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