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Old 07-08-2009, 11:59 AM   #20 (permalink)
Martian
Young Crumudgeon
 
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Location: Canada
I've never worked for Cutco, but thought this ought to be emphasised:

Quote:
Originally Posted by Daval
Real life sales is just like that. You have to knock on doors, work on referrals and make 10 sales calls / demos for every sale (which is a decent average).
Honestly. Stamp that on your forehead.

I'm currently in a sales position, and flatter myself that I'm pretty good at it. The bottom line is that it's a numbers game and you have to approach it as such. If you get 250 leads, and out of those 250 leads you make 25 contacts, and out of those 25 contacts you make 10 sales.. well, that's just how it goes.

Sales is by it's nature a shotgun approach. You chase as many leads as possible to sift through and find the few who are interested.

Having said that, there is also a lot of technique to sales. Your 25 contacts are the ones who are willing to give you the time to show them how they can benefit from your product, and that's where your own personality and skill comes in. As a consumer, my thought is going to immediately be to wonder why I should spend $200 on your knives when I can go down to the big box store and get a knife set for $40. Your job as a salesman is going to be to show your contact what they get for the extra $160, and why it's worth it.

And that right there is sales in a nutshell. You create desire by showing the benefit. Prove to the customer that their money is being well spent and they won't mind spending it.

Sales is not an easy gig. People get into it, and they see the success stories. The company who's hiring you is in the business of marketing, so of course they're going to show you the success stories. They sell you on the job so that you can go make them money. But then the folks who expect easy money get dissatisfied; they feel like they've been lied to, because they have come to the conclusion that it's easy money and it's not. It's bloody hard work, it's stressful, it's mentally and emotionally exhausting. It takes a very specific type of personality to thrive with this kind of work.

I trust SecretMethod70 enough that if he says the company's legit, I say go for it. Just understand the type of work you're getting into, is all.
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