Quote:
Originally Posted by onesnowyowl
In Europe milk typically comes packed in a Tetra Pak, which is aseptic packaging, like what soy milk comes in here. Packaging it this way makes it shelf-stable. A couple of companies have tried selling shelf-stable milk in the United States, but it seems that American consumers can't get over the idea that milk should be refrigerated.
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This is how milk is sold here. I've never noticed any milk in the refrig. section. Never really looked for it either. Just noticed there's a entire aisle with milk in boxes, not cooled, in every store. 1L "Tetra Brik" is the norm. This, like many things, was difficult to get used to- sort of a mini culture sock at times.