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Old 11-13-2008, 12:15 PM   #20 (permalink)
roachboy
 
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Location: essex ma
well, i'm one of those people who refuses to dress up elaborately to go to the symphony because i figure i'm there for the music and not for the social validation. but in other situations, i enjoy getting a bit decked out.

clubs? typically, i go to clubs for a specific show/performance and not to hang out or for trawling so i don't run into this often.
i suppose that's part of the game though, and the clubs i go to are already a self-selecting space, generally because of the music that i am going to see--you just don't see a lot of folk dressed to the nines at performances featuring people abusing metal objects and delay pedals, or for more experrymental music--so maybe everyone dresses according to a de facto "underground" dress code. which means that the spaces that put this sound on counts on it to attract a demographic that they like to have around, whose money they enjoy taking etc.

if you're trying to reach a particular demographic with a club, you have to use a variety of elements to stream that demographic into your space. if you're after a market that you assume puts a priority on getting dressed up to get messed up, then you kinda have to impose a filter at the door. why anyone would do that is a mystery to me, but that only demonstrates that i'm probably not in that target demographic.

for some business models, control over the demographic is key to viability.

of course, there's a thin line between control exercised over dresscode and control exercised on uglier grounds.
i figure that a clubowner has the prerogative to do as they like so far as dresscode is concerned, and if it turns out that they fuck with people over other things, then the rest of us have the prerogative to slag the club on the net, in newspaper reviews, by telling friends, etc..
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