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ace--what is seems to me that you are arguing in no.42 is that one should vote based on brand. just as miller lite would have you drink their products because chicks will dig you, so you should vote republican if as an expression of your fantasies of social mobility--which are simply inverted and then projected onto the imaginary democrats. by extension, you vote for the republican brand if you want to excel--but if that was really what the republicans were about, you'd think their campaigns would be less shabby and their arguments less superficial and they really wouldn't have spent the past 30 years trying to convince people that politics is a type of consumerism and that you should vote for brand rather than for policies, and on the basis of imaginary projections rather than based on assessments of the overall socio-economic situation, an assessment of concrete policy options, an awareness of what you values and some thinking about how to connect those values to policy options to a modification of the socio-economic situation that would make it accord more closely with them.
you'd think that political thinking would matter.
making political choices based on brand identification is lazy: odd that you find that to be so central for an ideology that claims to value work.
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a gramophone its corrugated trumpet silver handle
spinning dog. such faithfulness it hear
it make you sick.
-kamau brathwaite
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