I want to see who is the champion of the sport I love.
We know the Rays beating the Sox isn't a fluke. They won the head-to-head season series, the division, AND the playoff series. The Phillies were the second-best team in their league, and their previous opponent, as good a story as it was, was by record the eighth-best team in their league.
We have a team with a chance to be the first to go from absolute worst in their league to absolute best. We have a team with one of the longest histories in sports, with a chance to win only their second championship for a city that hasn't seen one (from a real sport) in 25 years. At that's just on the surface.
The World Series isn't about who's watching. It is about finding out who the best team is in the sport (with obvious flaws in the system), so TV ratings don't mean a damn thing to me