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The product placement is getting ridiculous. For a while, it was almost fascinating to see the utter thoroughness of the placement in the show, forcing the show's writers to come up with excuses to show/name the product, and then even having the "good" characters in the show talk about how horrible product placement is. So very meta.
Now, though, they're doing whole episodes based around the product - i.e., a super-sun causes everyone to town to perspire, and the only way to combat the heat is by using Degree for Men! Naturally.
It's just gotten to be way, way too much.
Re: killing off major characters, I agree with everyone here. Awkward.
I subscribe to the Joss Whedon school of killing off important characters: make it hurt. Make it really, really hurt. Do it in the most emotionally impactful way possible, and have the death really resonate amongst the characters. Instead, Eureka (and SG:Atlantis with Dr. Beckett) had completely random deaths that had no particular thematic or emotional value and only seemed to bother the other characters for one subsequent episode.
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