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Wow... the response to this thread really says it all.
I knew these events were being underappreciated but wow.
I think the organizing committe needs to have a good strong look at their marketing and PR departments. They also need to have a look at the television deals they are cutting for the Olympics to see if they make coverage of both events a package deal (i.e. some sort of incentivization to the broadcasters).
What does everyone think?
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"My hands are on fire. Hands are on fire. Ain't got no more time for all you charlatans and liars."
- Old Man Luedecke
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