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Seems par for the course to me, though perhaps they borrowed too much from a "senior's" discount plan for their grandparent discount promotion. It's not as though they could enforce the discount in any reasonable way, a fifty year barrier is easy to check and a fair compromise to avoid a large amount of abuse with the coupons.
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"Asking a bomb squad if an old bomb is still "real" is not the best thing to do if you want to save it." - denim
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