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Originally Posted by jorgelito
*sigh* It's not arbitrary. This is easily explained.
There used to be only three sizes: small, tall, and grande. Pretty straight forward. Due to customer demand, they added a new size, venti (20oz). So now they have, small, tall, grande, and venti. I hear they are getting rid of small so now it will be tall, grande, and venti. Instead of renaming the sizes, they felt it was easier and less confusing to just stick with what they had. I see this as no different as any other company that has different labels for different sizes.
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But it is arbitrary. For everyone else, those sizes are small, medium, large and extra large. That is how I order them. I refuse to learn how to "officially" order sizes at Starbucks. Why should I have to learn their codewords for their sizes?
The fact that you had to explain at all basically proves my point.