The Workplace Safety and Insurance Board of Ontario has been running these ads on You Tube as well as on air. Apparently there have been a few complaints, especially when one ran during a sporting event on a weekend afternoon (until then they'd only aired late at night).
Regardless of the airtime, how effective do you think these ads are? Some have argued that they do more to desensitize us to violence rather than dealing with the issue.
For me, I think they have a clarity of message that is extremely important.
What do you think?
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