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Originally Posted by m0rpheus
So I found this on rotten tomatoes. Basically if you go to see Will Smith's I Am Legend in Imax only, you get a six to seven minute prologue to TDK. Good new is early TDK stuff. Bad news is that I Am Legend looks like ass IMO.
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Great marketing plan though. Send thousands of comic geeks flocking to see what would otherwise be a gigantic flop so they have the chance to be the first to run home and blog about the Dark Knight footage they saw.
And I mean comic geeks in the best possible way, as I am one myself.