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The cost of "the latest high-tech gadget" has always been high. You wanna be kewl and have the hottest shit on the market, be prepared to shell out big bucks for it.
This marketing ploy (and that's all it is) doesn't surprise me at all. Apple has all of their iFlock ripe for the picking, and seeing as how the rest of technology has caught up to (and surpassed?) Apple's gadgets and computers at a lower cost, what else can they do except introduce a new "gotta have it" toy? Then force you to pay up the whazoo for the gadget itself, the overpriced service, overpriced activation and overpriced battery replacement.
Then again, if you can afford a PHONE that costs $600, you can afford the upcharges that come with it.
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If you have any poo... fling it NOW!
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