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Originally Posted by Gatorade Frost
Personally I doubt that PepsiCo would need to look at the coke recipe to know what was in it. If you make soda professionally, chances are you can easily recreate the other sodas out there in addition to being able to make your own brand.
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Yes, you could reproduce it, but chances are you wouldn't end up with the same product. Coca-Cola has a notoriously complex flavor profile, with over 200 flavor notes. That is why the knockoff brands don't compare--they can't seem to imitate that flavor profile. Pepsi comes close.
I drink a lot of caffeinated cola product, but I'll tell you one thing--I never drink anything outside of the three name brands, Coca-Cola, Pepsi, and Royal Crown, because the rest of it is crap.
Furthermore, about the secrecy of Coke's recipe: that's partially myth in action. Most of the supposed secrecy surrounding the recipe is done for publicity's sake.