Yeah, most likely is shin splints, but it might be something worse. Do you run regularly? Does the pain start immediately when you start running, or kick in when you're well into the run? If you rest a week between runs, do you still have the pain?
There are many stretches and exercises you can do to help shin splints, but they are kinda hard to explain in text. Search for them on Google and you should find tons of info about it. Unfortunately if the pain happens every time you run no matter how long you rest between runs, you may have permanent shin splints that never go away. That is bad, and if you keep running through the pain you could really damage your legs. Using a non-impact exercise such as an elliptical machine is probably your best bet if your shin splints never get better.
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