Not all that long ago, Excellence hair color (A hair color that advertises how good it is for coloring gray) had an had print ad campaign with Andie McDowell in it (I beleive the ad campain still runs). The ad had a close up on Andie's face, and around her eyes were very very visible wrinkles... It honestly amazed me that they weren't retouched - the wrinkles didn't make her look old, or haggard or ugly - -they added just a little bit of character to her face - she's not 25 anymore - why does she need to look like it (she's more beautiful now than she was at 25)
But it seems that's not the norm in advertising... it's all young beautiful women who've never had a wrinkle in their life advertising anti-aging creams...
I've lost my train of thought and will start ranting in a moment - so I'll stop...
There's definitely a bias between men getting older and women getting older... Distinguished is a word often used to describe an older man... I'm not so sure that there's an equivelent for women... it seems that women are either sexy or they are nothing... and older women aren't always seen as sexy...
__________________
Free your heart from hatred. Free your mind from worries. Live simply. Give more. Expect less.
|