What this situation really amounts to is that one individual decided to sponsor a contest on his own as a practical joke. This is really just high school or even jr. high school bafoonery that's now gone bad because the person who won feels a sense of entitlement to something that was never there to begin with.
I'll bet there were no official contest rules. I'll bet the station didn't know about it. DJ Slick was bored one night on his way to work, stopped to get gas and bought a two liter bottle of diet coke and Nestle $100,000 bar and all of the sudden it came to him ...* que the visionary music* ... Tonight I'm gonna give away one of these babies and make them all think it's what Homer calls DOH! The thing that buys my beer...
Was this a dumb practical joke? Yes. Was this something that Slick should have known better ... you bet. Would this have worked out better for him had I won this contest... absolutely! I'd have been slightly irritated at first like anyone else then I'd realize that I'd been had and then I'd laugh about it. Was this woman done irrepairable harm through this act of mischief? No. Not at all. Was there a breach of contract? No and I'll ask you what contract? Was she led to believe one thing that turned out to be quite different? Yes. And so what? She's none the worse for wear out of this and in fact now that she's pocketed $5000 for her trouble she should unwad her panties and accept this for what it is and move on.
It was a practical joke and that's all. Unfortunately Slick's winner is someone who feels compelled to drive a stake through his heart because she spent two hours listening to his radio show. I guess maybe it says something about the quality of his program.
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"I said I wanted $95,000 more," she said. "Nobody would watch and listen for two hours for a candy bar." --- Norreasha Gill
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You're right about that Norreasha. We would normally just do it for free.