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Being that I work on the phone, all day, everyday...
And I have to remain 'aloof', my customers often let 'terms of endearment' slip.
It usually doesn't bother me - 9 times out of 10 it's an 'older' person whith whom I've just spent an hour trying to explain how to turn their cell phone on. By that point, I think there is a certain level of intimacy that's developed. And even though we'll never meet, it's ok to call me 'hon' or 'sweetie' or (almost) whatever.
The ones that do annoy me are the snotty kids (or even adults) who call in, won't listen to what I say...won't do what I ask them, and say it as an insult when they hang up.
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