Lebell, perhaps what they need to do is reduce the waiting time again? Provide descent digital copies at the same time as the cinema release then higher quality DVD versions soon afterwards (basically get people to buy it twice).
The only reason I watch rips is because they are digital (on comp) and they are often of movies I only want to see once... at one point Windows forced me to rip DVDs so that I could watch them, DRM really screwed my comp over with SP2. However if I could get reasonable legal downloads I would (note: I only have rips of movies I own on my hard disk, the ones I rented and had to rip were deleted on return as I don't believe its right to steal stuff).
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