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Trends like the TiVo effect are probably why companies like GM are becoming ever more annoying with their advertising tactics... like slapping badges all over their cars. I wonder what other kinds of companies are doing to combat the TiVo effect. Not all companies have the luxury of attaching big, extraneous hunks of metal to their product in order to advertise.
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"I've missed more than 9000 shots in my career. I've lost almost 300 games. Twenty-six times I've been trusted to take the game winning shot and missed. I've failed over and over and over again in my life. And that is why I succeed."
(Michael Jordan)
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