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Actually i like those commercials, and I like the way the pinpoint the 'uncoolness' of the activity, and shove it in the faces of the teenagers that keep on starting the habit. I also know one of the kids who acted in one of the commercials (he's in grade 10, and his group of friends are totally off of cigarettes)
From a societal stance, I think that with the weight of evidence, that if we are going to all contribute into a national health care system, then the government would be remiss if they didn't take steps (such as this campaign) to deter smoking. Say what you want abou the reporting of statistics, I think that our health dollar has enough of a ways to stretch without having to compensate for a fixable habit.
Now, to get onto sugar
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