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Originally Posted by ScottKuma
As far as the bottom line goes, safety = money!
If an airline gets a reputation for not being safe, their passengers will find other ways to get to their reputation. Revenue will suffer, ergo, the bottom line.
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Speaking of poor safety, is ValuJet still around?
Rather than criticize BA about safety, I'll take it as a good sign that a plane with one engine out can circle for half an hour (just a guess,) fly 7000 feet below the optimal altitude, and still make it across a whole continent and a whole ocean.