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I'm with Averett on this one, I don't think it's selling out. It's fairly hilarious.
If however, they did... So what? My aunt's an artist and put "selling out" in the best perspective that I've seen so far. After about 4-5 years of doing the whole starving artist thing, the city asked her to do a project for them. Politically aimed and with a very clear outline of what she was to do, it paid well and she took it. For months to come, her friends were angry with her; calling her a sellout, etc. From then on, she got more commissioned projects that became increasingly less directed as her employers saw that they really liked her inherent style. Her friends were still calling her a sellout, but she was now able to afford a lot more time spent doing her own work, with better materials and more ideas. Eventually even the commissioned projects became kind of a "do whatever you want" thing.
If The Onion does sell out, I'll still read it. Chances are, if they do, they'll be able to do what they do now, but better. It's not like they hired the Miller writers to produce the thing.
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