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j8ear...I happen to work for MTV Networks and I read this story in SEVERAL places from first in Variety, then the LA Times and finally the NY Times...web based only? why because if it's not in black and white print it doesn't make as much an impact or not truth? Do you not understand how media content is sold and resold from newswires like Reuters, UPI, and AP? Does that sour the content more because it's not "investigated" by thousands of reporters individually?
It is even being discussed among co-workers and fellow Nickolodeon employees. Fringe groups or not, MTV Networks employees are quite passionate about the products and brands we create.
Ironically I walked out of the building only to see someone dressed as Spongebob (with security escort) in front of the Toys R Us store.
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