Just be yourself and try be friendly with them. In both of my job interviews there was some laughter and smiles involved and i kinda enjoyed them after worrying about them for ages beforehand. I got both of the jobs too.
People like to employ people that they would enjoy working with and not just because they know a lot about the job. Thats what training is for. Make them know that you're keen to learn anything that you dont already know about the job. Before the interview, think about the questions that they'll definitely ask you and consider how you'll answer them. Don't write a script to follow because you'll come over as an actor rather than an interviewee. Spontaneity is good.
If you choke in the interview or feel nervous and don't know what to say, let them know that. They'll apreciate the openness. In fact, on my first interview i totally choked, panicked a bit and my face was red. I mentioned that i was nervous and apologised for hesitating and they smiled and offered me a glass of water, which helped. After i knew that they knew i was nervous and were ok with it, it kinda seemed easier to get through and less formal.
Dress smart but not too smart, be humble and make sure you're ready for when they say "is there anything you would like to ask us?".
Good luck!
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There are only two industries that refer to their customers as "users". - Edward Tufte
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