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My comparisson on this would be the film Speed...
Many watching the film would say, "No bus could make that jump! No way, never!"
Did those people get up and walk out? Nope. Are there people who wouldn't go see this film because it isn't their type of film? Sure.
There isn't much difference between most modes of pop culture: film, books, music, etc. They are entertaining. They appeal to a mass audience.
Why some critics choose to judge pop culture as they would a work of high art, I don't know. My guess on the DaVinci code is that they take this approach because the book is so close in content to Foucault's Pendulum and plays in the realm of high art...
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"My hands are on fire. Hands are on fire. Ain't got no more time for all you charlatans and liars."
- Old Man Luedecke
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