in asia, valentine\'s day and christmas are big occasions for the young crowds and good opportunities for retailers. even though the majority are not as religious, people just enjoy \"excuses\" for any celebration. also, these two holidays fit nicely into the holiday schedule: christmas, then new year, then the chinese new year (chinese lunar calendar 1/1, normally in end jan. and early feb.), and then valentine\'s day. the merrier, the better i guess.
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