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i don't know if i buy the white fan base rejecting the nba because of the "black style of play."
people who watch basketball aren't exactly rednecks to begin with. if the players of today played "whiter" it would be even more boring. most non-black players are interesting because of their novelty, not really their style. and discouraging fighting is not a way to attract the nascar crowd, either.
focusing on fundamentals instead of showing off is what happens in women's ncaa. sure there is room for some skill improvement but is that really going to change the audience? even though the lakers were a poor team last year, didn't their star power bring more revenue than the "good fundamentals" pistons?
i don't watch the nba because college basketball is more exciting. but if i knew that artest was playing tomorrow, i'd watch.
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