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Ads in movie theaters are really starting to piss me off. I would consider myself tolerant towards newer trends, but invading Movie Trailer space for marketing is just one step beyong my accepting limit. I go to theaters happy to see the Upcoming Movies, when you see trailers for big movies like the Matrix, or SpiderMan, the Hulk, etc. You just hope that they will play them again for the next movie you see.
When you start seeing stuff like animated cartoons saying how sexy their hair is because of X product. I just die inside. I get infuriated. I now purposely get to Theaters Late, so I can miss the bullshit ads.
How is this helping the industry when it's just pissing off the customers? I don't pay to see a movie with extra content, I pay to see a movie I was expecting to see. If they want to validate the situation, make a preview of the commercial in the movie trailer. Shit, make the commercial preview more interesting than the actual trailer so it stands out more and I am more likely to buy their product? This goes right along with preview time getting longer and longer. Back in the day, you would have about 2-3 adds, which comes out to 5 mins before a movie starts. These days you're subjected to 20 mins of previews for a 1hr 30 min movie. Let's see... I give the movie industry 10 years before the adds before a movie become 45 mins long.
The WORST part about this, the very worst, most appalling aspect, is the fact you can play commercials on the screen while people are waiting for the actual movie to start. Why not just have adds run before/after the annointed time for the movie. I would much prefer that, then to suffer through ads I don't fucking want to see which are seemlessly connected to the movie I paid to watch. I might even be greatful if the ads played on the screen while I waited for my movie to start, it might give me something to do while I have 10 mins to blow.
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