have any of you seen the new DS ad campaign. i breathed a sigh of relief (sad, i know) when i saw that it was geared towards a new and older audience. nintendo has really been meeting it's deadlines and giving itself a much needed facelift since iwata got the reigns.
you can download the ads at their marketing firm's website:
http://www.leoburnett.com/breaking/nintendo/ds.htm
it appears nintendo is trying to get off on a better foot this time. they'll need to cut into the young adult crowd if they want to beat sony over the long run.
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If you will not fight when your victory will be sure and not too costly, you may come to the moment when you will have to fight with all the odds against you and only a precarious chance for survival. There may even be a worse case. You may have to fight when there is no hope of victory, because it is better to perish than to live as slaves.
~ Winston Churchill
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