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i think the idea of "mass media mind control" or advertising persuasions is just a big copout. it's so much easier to think that the problem is "outside" of us... that if only they'd stop brainwashing us then we'd do something. doubtful.
the fact is, the worldwide problems listed are a result of individual selfishness and vanity. a child is starving in africa because I chose to buy a 5th TV for my house instead of supporting mission work. the smog in the air is a result of my vehicle. an 8 year old work's her childhood away for slave wages so I can look down my nose at people who can't afford the jeans i'm wearing.
the media may direct and accelerate my selfishness... but the burden still belongs to me.
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If you will not fight when your victory will be sure and not too costly, you may come to the moment when you will have to fight with all the odds against you and only a precarious chance for survival. There may even be a worse case. You may have to fight when there is no hope of victory, because it is better to perish than to live as slaves.
~ Winston Churchill
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